8月7-10日，2024第十八届中国品牌节在广州白云国际会议中心国际会堂成功举行。政、商、产、学、媒等8000余位嘉宾济济一堂，共享品牌建设的成果与荣耀，探讨品牌发展的经验与挑战，携手推动民族品牌的突破与跃升。8月8日，《TopBrand 2024世界品牌500强》榜单在2024中国品牌节上正式发布，引发社会各界高度关注。
新华网、中国日报网、学习强国、新浪财经等国内各大主流媒体予以追踪报道，美联社等知名海外通讯社也对此进行了关注和报道。欧洲的斯洛文尼亚通讯社，非洲的加纳通讯社、尼日利亚通讯社，亚洲的柬埔寨东盟头条新闻社，大洋洲的澳大利亚联合新闻社等国家级通讯社和知名媒体也纷纷转载传播。
以下为美联社报道全文（附汉译版）：
The 18th China Brand Festival was held during August 7th-10th, 2024 in Guangzhou. The theme of this brand festival is "New Quality and Breakthrough". More than 8,000 guests gathered in the business capital over a millennium, to participate in parallel forums, brand expositions, entrepreneurial sports events, brand leader meetings and various activities. Nearly 3,000 people have attended the opening ceremony.
8月7-10日，2024第十八届中国品牌节在广州举行。本届品牌节以“新质与突围”为主题，8000余嘉宾齐聚千年商都，参与平行论坛、品牌博览会、企业家运动会、品牌领袖面对面等丰富的活动，其中近3000人参加开幕式。
During this period, the "TopBrand 2024 Top 500 Global Brands List" was unveiled by the TopBrand Union. This List was released for the third time: Apple ranked as defending champion with a brand value of $1021.728 billion; Microsoft and Amazon ranked second and third with a brand value of $966.932 billion and $808.415 billion, respectively; Nvidia rose from 8th to 4th, with a brand value of $804.279 billion; Alphabet, Saudi Aramco, Walmart, Berkshire Hathaway, Meta, and UnitedHealth Group ranked 5th-10th.
期间，《TopBrand 2024世界品牌500强》由品牌联盟（TopBrand Union）揭晓，该项榜单第三次发布：苹果蝉联榜首，品牌价值10217.28亿美元；微软、亚马逊以9669.32亿、8084.15亿美元的品牌价值排2、3名；英伟达从第8升至第4，品牌价值8042.79亿美元；字母表（谷歌）、沙特阿美、沃尔玛、伯克希尔哈撒韦、元（脸书）、联合健康排5-10名。
In terms of countries, the United States has the largest number of companies (187) on the list, accounting for 37.4% with a total brand value of $16.80 trillion. The Top 10 brands are all American brands except for Saudi Aramco, and ExxonMobil, JPMorgan Chase, Eli Lilly, Costco, and Tesla have also entered the Top 20.
从国别来看，美国上榜企业最多，以187家占比达37.4%，品牌总价值16.80万亿美元。前10强中除沙特阿美均为美国品牌，埃克森美孚、摩根大通、礼来、好市多、特斯拉也进入前20。
China, the runner-up, has 99 companies on the list with a total brand value of $6.29 trillion. Among them: Sinopec ranked 12th with a brand value of $289.77 billion, followed by PetroChina, State Grid, and TSMC, ranking 13th-15th; the Top 50 also included technology companies such as Tencent, Huawei, and Alibaba.
中国99家企业上榜，数量第二多，品牌总价值6.29万亿美元。其中中国石化以2897.70亿美元的品牌价值排第12，中国石油、国家电网、台积电紧随其后，名列第13-15；进入前50的还有科技企业腾讯、华为和阿里。
Japan has ranked third with its 37 companies at a total brand value of $1.68 trillion. Among them: Toyota has ranked 15th with a value of $222.470 billion, Mitsubishi Corporation and Honda have also entered the Top 100, and Sony, Hitachi and SoftBank are on the list among others.
日本以37家企业居上榜数第三，品牌总价值1.68万亿美元。其中丰田以2224.70亿美元的价值位列第15，三菱商事、本田也进入前100，索尼、日立、软银等榜上有名。
In addition, France has 25 companies such as LVMH Group, AXA, and L'Oréal, among which: TotalEnergies has the highest brand value; 24 British companies are on the list, with Shell, BP, and AstraZeneca entering the Top 100; 22 German companies are listed with solid performance from Volkswagen, BMW, Siemens, etc.; India has 13 companies such as Reliance Industries Limited on the list; Australia has 6 listed enterprises such as BHP Billiton.
此外，法国有LVMH集团、安盛、欧莱雅等25家企业入榜，其中道达尔能源品牌价值最高；英国24家企业上榜，壳牌、英国石油、阿斯利康进入前100；德国22家企业上榜，大众、宝马、西门子等表现稳健；印度有信实集团、等13个席位；澳大利亚有必和必拓等6个席位。
In terms of industry, the medical and pharmaceutical field represented by Eli Lilly, CVS, Novo Nordisk has taken the lead, ranking first with 41 companies; the science and technology field has ranked second with 40 companies; the energy field and banking field are both the second runner-ups with 35 companies.
从行业来看，礼来、西维斯、诺和诺德领衔，医疗医药领域以41席排第一；科技领域入榜40家排名第二；能源、银行领域以35家并列第三。
According to Dr. Wang Yong, founder and chairman of the China Brand Festival and chairman of the TopBrand Union, the List takes 43,590 brands from 83 countries and regions around the world as the research sample and measures the brand value based on the market value method from the dimensions of revenue scale, premium ability, internationalization degree, team building, reputation, and core competitiveness.
据中国品牌节创始人兼主席、品牌联盟董事长王永博士介绍，该榜单以全球83个国家地区的43590个品牌为研究样本，以市场价值法为基础，从规模、溢价能力、国际化程度、团队建设、美誉度、核心竞争力等维度来测算品牌价值。
Lists such as "TopBrand 2024 Top 500 Chinese Brands" and "TopBrand 2024 Top 500 Chinese Innovative Brands" were released meanwhile.
同期，《TopBrand 2024中国品牌500强》《TopBrand 2024中国创新品牌500强》等榜单发布。
